Hristo Kaftandzhiev

Hristo Kaftandzhiev is doctor in philology and profesor at Sofia University. He is head of Mass communications and PR Department at Sofia University's Faculty for Journalism and Mass communications. He is lecturer in basic advertising theory; creative aspects of advertising; advertising and visual communications; intercultural communication and advertising; semotics and advertising; advertising campaigns; market brands; integrated marketing communications, etc.

He has specialized in Holland, United Kingdom, Irland and Russia. He has taught semiotics and advertising in Finland and has read lectures in Sweden, Germany, USA, Holland, Switzerland, Austria, Slovenia, Croatia, Bosnia and Herzegovina, Czech Republic, Russia, etc. He is member of the jury for New York Advertising Festvals. Hristo is author of articles and books for advertising, published in Bulgaria and Russia.