General Information for Apeiron Academy trainings

Integrated marketing communications

Press release writing - workshop

Creative writing

Corporate Social Responsibility

Crisis communications

How to organise effective meetings

How to be successful with the media

How to model our presentation

Event management

Successful work with media

Exploring Online media

Radio: A Guide to the media

Television: Behind the camera or in the limelight

Press

PR Researches and evaluation: methods and practice

Effective negotiating (general course including NLP techniques)

Leading negotiations – Sales skills

Creativity and PR

PR Writing skills

Time Management Skills

Internal Communication

Planning and managing a PR campaign

Sponsorship

Successful work with media
Radio: A Guide to the media (Ref: WMR)

Apeiron Academy Training Center,
54 "Iskar" Street, 2nd floor


The registration for the training is open and when a group is formed there will be set a date considered appropriate for all participants.

1 day

Apeiron Academy Training Center,
54 "Iskar" Street, 2nd floor

Vassil Chobanov

BGN 195 +VAT (BGN 234) (The fee includes tuition, course materials. All refreshments at the course venue are also included.).

Radio – from Marconi and Popov to digital and internet radio - techniques and technologies. Main principles in radio work.

Relation to other information channels, qualities and advantages.

What is radio and what does it require. Communication rules (Participants in radio discussion– questions, journalistic Tricks, Sextet, Music or Talk?).

Radio and spelling rules–let's not irritate listeners

Right of information. Access to information.

Restrictions. Misuse of the right to information

Working with media – non-bias rules for radio.

Specific features of the radio market.

Contemporary information environment. Characteristics of modern media. Why and how to "get" into the news?

Brief practical advice: How to turn media into our ALLY.

Ways and rules of good media communication: don't fight, don't lecture.

Practical exercise: Drafting a plan for radio interview. Rules during interview.